Abstract:
This is a study of factors and issues that influence alumni satisfaction and engagement. It is formatted as a journal-ready dissertation composed of two studies. The first study examined factors impacting alumni satisfaction and engagement at a rural state college and offered direction for all institutions in an era when competition for students, dollars, and favored political assistance is exceptionally high. The second study examined motivation factors of alumni from the same state college and how these factors impacted alumni volunteerism and philanthropy. It also incorporated validated motivational theories to better understand the why, what, and when of alumni engagement.